Jane Iredale Set / Props / Design
Design & touch of hand through texture and dimension
Lemon and lime paper parasols contexturalizers surround suncare products for summery beach vibe when the sun is high in the sky. Later in the season, jewel toned painted backdrops and whimsical origami folded flowers set the sparkling Let’s Party holiday stage.
Set & Props
Design
Illustration
Animation
Creative Director
Cate Bennett
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Design and Illustration
The in-store face chart got a facelift with a modern, calligraphic lines, and this fashion forward direction allows a more clear application and notation for the colorist. Ad sketch concepts created to push a bolder design direction.
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Storyboard Animated Illustrations
Drawing upon the seasonal flat illustrations and storyboard direction, dimensional animated line drawings were created to flutter, float and unfold across the screen for the Holiday gifting video.
Creative Director
Cate Bennett
Art Director
Erin Papa
